The online bookseller Good Books that passes all its profits through to Oxfam and String Theory present graphic fiction story.
A very artistic commercial drags you into phantasmagorical life. The drop of ink turning into fascinating creatures – there is no way of telling what it is all about. You have to see its beauty yourself.
According to the creators, “This is an entirely fictional and completely unendorsed representation. [Though we humbly suggest Hunter S might have liked it.] They are devoted fans paying homage. No disrespect is intended.”
The commercial encourages to share the video because every cent they make supports charitable projects which provide water, sanitation, access to education and seeds sustainable agriculture across the world, in partnership with Oxfam.